When it comes to buying something new, we always ask others or seek others' opinions. There is something about the validation of others that helps us make more confident buying decisions. When combined with digital signage, we believe that reviews can increase audience engagement while enhancing your marketing efforts simultaneously. How you market your product is important, and we put…
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Even before recent events, the retail and leisure industry was a difficult environment, particularly for retailers in UK shopping centres and on the high street. The last few months have simply intensified these challenges. The good news for the high street this Christmas is that online influence will wane slightly as one in three shoppers return to stores says Retail…
As organisations start to consider opening their doors once again to employees and visitors, they do so to a completely different situation from a couple of months ago. From the entry point in reception through to executive offices and meeting spaces throughout the building, the office landscape has shifted enormously. Following a recent survey by ENGAGE and YouGov, 55% of…
As non-essential retailers plan to reopen from April 12, as part of the government's four-part plan to help grow the economy, how will they manage the unprecedented challenges ahead? While many stores have been offering online shopping, some - like Primark - have not had this luxury and will be looking forward to welcoming back customers. It's great to see…
Being a digitally advanced retailer in 2021 requires change and innovation throughout the business. The convergence of upgraded devices and technological advancements will guide the growth of online and in-store retailing. This is an inventive time for brands, and the way they invest their time and money will determine their position in the future marketplace. Digital signage is one area…
The SignStix digital signage platform is an extremely intuitive tool that allows you to easily create, edit, manage, deploy and report on digital content in real-time. It’s all cloud-based too, which means you don’t have to worry about downloading any software. But you are stuck at the first hurdle - how to create digital signage content that actually looks good and…
Digital signage can be used to bring many benefits to businesses of any size. The fundamental features needed to deliver a reliable and coherent digital signage estate can be shaped efficiently and quickly to create a difference. There are however many myths and misconceptions concerning digital signage, therefore affecting the adoption of this technology. Here are 5 myths and misconceptions…